INDUSTRY: B2B PROFESSIONAL SERVICES
North Highland
Technical white paper centered on results of a North Highland-sponsored survey, writer-hosted SME interviews, and writer-conducted research.
INDUSTRIES: MANUFACTURING, PROFESSIONAL SERVICES
Deloitte
Manufacturing-focused white paper highlighting Deloitte’s partnership with ServiceNow. Based exclusively on existing messaging and writer-led research. Featured writer-drafted ghost quotes for Deloitte and ServiceNow executives.
INDUSTRIES: MANUFACTURING, CYBERSECURITY
Splunk
Writer-developed based on SME interviews and extensive research. Included creative direction and coordination with design teams.
INDUSTRY: MANUFACTURING
Belden
Developed based off a rough and technical first draft, multiple SME interviews, and extensive writer-led research.
INDUSTRIES: FINANCIAL SERVICES, B2B SaaS TECHNOLOGY, CYBERSECURITY
5,000 word white paper developed based on writer-led interviews, extensive research, and a high-level, client-developed creative brief.
Amplitude
INDUSTRIES: HEALTHCARE, B2B PROFESSIONAL SERVICES
North Highland
Developed based on writer-led SME interviews to showcase the management consultancy’s performance improvement practice.
INDUSTRIES: CYBERSECURITY, B2B SaaS
Tanium
Flip-book style white paper developed based on SME interviews and writer research. Draft included full creative design concept.
Slalom + Amplitude
Coordinated complex partnership piece between management consultancy Slalom and its technology partner, Amplitude. Writer conducted independent SME interviews, internal and secondary research strategy, and advised on creative direction.
INDUSTRIES: PROFESSIONAL SERVICES, MANAGEMENT CONSULTING, DATA + ANALYTICS